Margins Overview

Margins is Tokeet’s very own data center, allowing users to receive actionable insights and performance reports for their VR business. There’s no shortage of data collection points, and thanks to some smart visualization options, you will have everything you need to accelerate past your closest competitors with ease.


Once logged in, you will get to the Dashboard page.

Dashboard

Here, you will be able to see graphs representing a snapshot of your account.

This includes:

  • Booking Revenue For Last 14 Days
  • Monthly  Bookings
  • Monthly Expenses
  • Monthly Invoices
  • Monthly Tasks

You will be able to control the information displayed on the dashboard by filtering by year or rentals. You can also click on the settings icon to choose which charts you will like to be displayed on the dashboard.

Some charts can be filtered by currency or rental.


Inquiries

The inquiries section lets you filter by the year, rental and channel and you can even switch to see data for Bookings instead.

You can also save your filter options as a custom View so you can pull up the same report later with a few clicks. For more on this, please refer to this article.

The inquiries section is broken down into 3 sections:

Monthly Breakdown - View a chart showing how your inquiries or bookings (depending on your selection on the page) are dispersed for each month of the selected year. You can choose to see the results based on Rentals, Channels or Owners.

Rental/Channel Breakdown - This section shows a pie chart and bar graph which shows all of your inquiries/bookings for the full year as they are spread between Rentals, Channels or Owners.

Monthly Table - Here you can see a count of bookings for each month across your different channels. There’s also an option to download a csv file of this data.


Invoices

The invoices section lets you filter by the year, rental and channel. You can also set custom views.

You will get an overall glimpse of your total invoices with a bar chart showing those that are paid, unpaid and past due.

The invoices section has 2 additional sections:

Monthly Summary - Here you can see the invoice information from the chart in a column format, along with an option to download a csv file of this data.

Invoices List - All of your invoices are displayed here along with the status and different details. You can filter by rentals, status and date and there’s also an option to download the data.


Expenses

A bar chart shows your total expenses for the year broken down by month. You will be able to filter by year, currency, rentals and categories, as well as to set your custom views.

The expenses section also has the following areas:

Monthly Summary - Here you can see the expenses information from the chart in a column format, along with an option to download a csv file of this data.

Expenses List - All of your expenses are displayed here along with the status and different details. You can filter by rentals, categories, methods and status. There’s also an option to add a new expense and a download option.


Tasks

Monthly Summary - Here you can see the tasks information from the chart and other details in a column format, along with an option to download a csv file of this data.


Reports

Booking Revenue

View Revenue reports for all booked inquiries during the selected year. This is based on the booking cost information and not booking invoices.

The Booking Revenue page allows you to filter by year, currency, rentals and channels, as well as to set your custom view.

Monthly Breakdown - View a bar chart showing the total revenue for each month of the selected year. You can choose to see the results based on Rentals or Channels.

The breakdown is followed by stats for the month and year such as Total Revenue per Month, Total Revenue per year and Average Revenue per Night.

For more information on the utilization calculation please see this article.

Rental/Channel Breakdown - This section shows a pie chart and bar graph which shows your total revenue for the full year as they are spread between Rentals and Channels.

Monthly Table - Here you can see revenue details for each month such as Revenue Per Night and Revenue Per Person. You can also download a csv file of this data.


Invoice Revenue

View Revenue reports for all booked inquiries during the selected year. This is based on the invoices associated with each booking.

The Invoice Revenue page allows you to filter by year, currency, rentals and channels, as well as to create or select a custom view.

Monthly Breakdown - View a bar chart showing the total revenue based on invoices for each month of the selected year. You can choose to see the results based on Rentals or Channels.

The breakdown is followed by stats for the Total For The Year, Past Month, Past 3 Months etc.

Rental/Channel Breakdown - This section shows a pie chart and bar graph which shows your total revenue for the full year as they are spread between Rentals and Channels.

Monthly Table - Here you can see the total revenue based on invoices and the total number of invoices for each month. You can also choose to download a csv file of this data.


Profit & Loss

Profit & Loss Reports are calculated using either the booking revenue or invoices, and all expenses during the selected year.

The Profit & Loss page allows you to filter by year, currency, rentals and Booking Revenue/Invoice Revenue. You can also create or select a custom view.

Monthly Breakdown - View a bar chart showing the total revenue, total expenses and net income for each month of the selected year.

The breakdown is followed by stats for the year such as Total Revenue, Total Expenses and Net Income.

Monthly Table - Here you can see the total revenue, expenses and net revenue for each month. There’s also the option to download a csv file of this data.


Utilization

Utilization or sell-through rate is the percentage of nights booked in selected rentals during the selected year as a percentage of total available bookable nights. 

The Utilization page allows you to filter by year, currency, rentals, channels and rate category. You can also create or select a custom view.

Monthly Breakdown - View a bar chart showing the booked night percentage for each month of the selected year.

The breakdown is followed by stats for the year such as the Year Utilization, Current Month Utilization and Missed Revenue.

For more information on the utilization calculation please see this article.

Monthly Table - Here you can see the number of nights booked, utilization, missed revenue and earned revenue for each month. There’s also the option to download a csv file of this data.


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